by Wendy Buchanan | Dec 16, 2020 | be spectacular, eyewear, eyewear styling, eyewear styling tips, spec styling, virtual eyestyling
In my first few years building my mobile eyewear boutique, it was rare that someone would ask or even want a 2nd pair of glasses, or even consider investing in 2 or 3 pairs. The functionality of good vision did not inspire my clients to spend their hard-earned cash. ...
by Wendy Buchanan | Dec 1, 2020 | eyewear, eyewear styling, eyewear styling tips
My Vision Show, has announced the “Be the Face of Your Brand” Live Stream Event on December 6th at 7 PM (EST) will feature Wendy Buchanan, Optician and Image Consultant and a regular fashion eyewear contributor to Optik Magazine and Brand Ambassador for IMAGINEM....
by Wendy Buchanan | Nov 18, 2020 | eyewear, eyewear styling, eyewear styling tips, glasses
In the August-September issue of Optik Magazine, I talk about eyewear styling and using Spec Styles to help accent your clients’ fall and winter wardrobes. Read more at optiknow.ca.
by Wendy Buchanan | Jul 3, 2020 | eyewear, eyewear styling, eyewear styling tips, glasses, virtual eyestyling
Wendy Buchanan had successfully leveraged her opticianry and image consultancy qualifications into a successful mobile dispensing business. She would visit clients at their homes or offices, diagnose their style type and dispense unique independent eyewear frames,...
by Wendy Buchanan | Jun 12, 2020 | eyewear, eyewear styling, eyewear styling tips, glasses, styling sunglasses
In the June-July issue of Optik Magazine, I discuss how sunglasses can accelerate a client’s total image from 0 to 100 in less than 3 seconds! I explain how to style your clients with shades that are “swoon worthy”. Check out the rest of the article at...
by Wendy Buchanan | May 15, 2020 | eyewear, eyewear styling, eyewear styling tips
I describe how my business came to be and why I chose to be an expert in eyewear styling in the April-May issue of Optik Magazine. Read the magazine here.